Analisis Persepsi Masyarakat Terhadap Bank Syariah (Studi Kasus: Masyarakat Kecamatan Banjaran)

Abstract

This research aims to uncover how the general public perceives Islamic banking. This perception arises from the public's knowledge and experiences related to understanding and the profit-sharing system in Islamic banking. The research utilizes a quantitative approach by collecting primary and secondary data. Sampling is carried out using a cluster random sampling method followed by random sampling. The total population under study is 136,169, and with a 10% error margin, a sample size of 100 is taken. Data collection methods involve the use of questionnaires, interviews, and documentation. The collected data is analyzed using validity tests, reliability tests, statistical tests, and classic assumption tests using SPSS 29 software. The research results show that collectively, the independent variables have a significant influence on the dependent variable. This can be observed from the significance values (Sig.) in the ANOVA table, where a Sig. value smaller than 0.05 indicates that the independent variables collectively have a significant impact on the dependent variable. In this study, the Sig. value in the ANOVA column is 0.000, which is smaller than 0.05. Therefore, the research results indicate that the independent variables collectively have a significant influence on the dependent variable.